> ## Documentation Index > Fetch the complete documentation index at: https://zestify-docs.geticonicapps.com/llms.txt > Use this file to discover all available pages before exploring further. # Frequently Asked Questions > Answers to common questions about how Zestify's campaigns, rewards, widget, plans, and contacts work. ## **General** ### **What is Zestify?** Zestify is a Shopify app that lets you run gamified campaigns — games like Spin to Win and Pop to Reveal — on your storefront to capture emails and reward visitors with prizes. See [Introduction](/getting-started/introduction). ### **Do I need to write any code to use Zestify?** No. Campaigns, rewards, and the widget's appearance are all configured from the Zestify dashboard inside Shopify admin — no coding required. ### **Does Zestify work with any Shopify theme?** Zestify runs through Shopify's standard App Embed system, so it works with any theme that supports app embeds (all current Shopify themes do). You do need to [enable the widget](/getting-started/how-to-enable-the-widget) on each theme you use. ## **Campaigns** ### **How many campaigns can I run at once?** It depends on your plan: Free includes 1 campaign, Starter 3, Growth 10, and Pro and Plus unlimited campaigns. See [Plans Overview](/pricing/plans-overview). ### **Can two active campaigns show on the same page?** No. A storefront page can only be claimed by one active campaign at a time — pages already used by another active campaign show as locked in the [Game tab](/campaigns/game-tab). ### **Can I change a campaign's game after creating it?** Yes. Change **Choose the game** on the campaign's [General tab](/campaigns/general-tab) at any time. ### **Can the same visitor play more than once?** Only if you turn off **One-time play only** on the [Game tab](/campaigns/game-tab). With it off, you set a **Show again after** cooldown (every 1 day, 2 days, 10 days, or month) before the same email can play again for a new reward. ### **What happens if a visitor plays again with the same email while One-time play only is on?** If their existing coupon is still valid and unused, Zestify shows them that same coupon again. If it's expired or already redeemed, they see a warning instead of a new prize. ## **Rewards** ### **Do I have to create a reward for every campaign?** No. Rewards live in one central [reward library](/rewards/rewards-overview) — create each reward once, then select it from any campaign's [Rewards tab](/campaigns/rewards-tab). ### **What does the Probability % on a prize mean?** It's a weighting, not a fixed rank — a prize set to 50% is won roughly half the time, with the rest split across your other prizes. All prizes on a campaign must add up to 100%. See [How Probability Weighting Works](/campaigns/rewards-tab). ### **Do reward codes expire?** Yes. Each reward can set its own **Code expires (days)**; if it doesn't, Zestify falls back to your **Default code expiry** in [Settings](/settings/general-settings). ## **The Widget** ### **What's the difference between "enabling the widget" and creating a campaign?** Enabling the widget (the app embed) is a one-time, per-theme setup step that lets Zestify's code run on your storefront at all. Creating and activating a campaign is what actually puts a game live. You need both — see [Getting Your First Campaign Live](/getting-started/getting-your-first-campaign-live). ### **Can I match the widget to my store's branding?** Yes. Set up a [Brand Kit](/settings/brand-kit) with your fonts and colors, which becomes your default [Appearance](/appearance/appearance-overview) preset — or apply and edit any of the built-in presets per game. ## **Contacts & Consent** ### **Do captured emails become Shopify customers automatically?** Yes. Every contact Zestify captures syncs to your Shopify customers automatically — see [Export and Shopify Sync](/contacts/export-and-shopify-sync). ### **Can I require marketing consent before accepting an email?** Yes. Turn on **Require marketing consent checkbox before accepting an email** in [General Settings](/settings/general-settings). ### **Can I export my contacts?** Yes, as a CSV file, using the **Export** button on the [Contacts](/contacts/contacts-overview) page. ## **Plans & Billing** ### **Is there a free trial for paid plans?** Yes. Starter, Growth, Pro, and Plus all include a 7-day free trial. See [Plans Overview](/pricing/plans-overview). ### **What happens when I run out of included game plays?** On the Free plan, your game pauses until your usage resets or you upgrade. On paid plans, extra plays are billed per unit instead of pausing — see [Usage-Based Billing](/pricing/usage-based-billing). ### **How is Zestify billed?** All billing is processed through Shopify — charges appear on your regular Shopify invoice, not a separate payment processor. ### **How far back can I see analytics?** It depends on your plan: 7 days on Free, 30 days on Starter, 3 months on Growth, 1 year on Pro, and 3 years on Plus. See [Analytics by Plan](/analytics/analytics-by-plan).