> ## Documentation Index
> Fetch the complete documentation index at: https://zestify-docs.geticonicapps.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Games Overview

> Compare Zestify's games to decide which fits your store, then dive into each game's dedicated page.

Every Zestify campaign is built around a **game** — the interactive experience a visitor plays to reveal their prize and hand over their email. Each game has its own feel, pace, and best-fit audience.

## **Available Games**

| Game                                  | Format                          | Feel                                  | Best for                               | Typical goal                            |
| ------------------------------------- | ------------------------------- | ------------------------------------- | -------------------------------------- | --------------------------------------- |
| [Spin to Win](/games/spin-to-win)     | Prize wheel with a rolling ball | Classic, trusted, anticipation-driven | Broad, mainstream audiences            | Highest-converting default choice       |
| [Pop to Reveal](/games/pop-to-reveal) | Grid of poppable targets        | Fast, playful, tactile                | Mobile-first, novelty-driven audiences | Standing out with a fresher interaction |

Open a game's page for a full breakdown, including which industries and audiences it tends to work best for.

## **Choosing a Game**

Every game uses the same underlying flow — a visitor plays, enters their email, and can win a reward redeemable at checkout — so games differ in experience, not in setup complexity. As a starting point, match the game to your brand's tone and where your traffic comes from:

* Want a **proven, broad-appeal** game that most visitors instantly recognize? Start with [Spin to Win](/games/spin-to-win).
* Brand is **playful, mobile-heavy, or trend-led**, or you want a fresh alternative to test? Try [Pop to Reveal](/games/pop-to-reveal).

<Tip>
  You aren't locked into one game. Run different games across different campaigns, or A/B test them against each other, then compare results in [Analytics](/analytics/analytics-overview).
</Tip>

## **Where Games Are Configured**

A game is just one part of a campaign. Once you've picked a game for a campaign:

* **Display rules, pages, and play frequency** are set on the [Game Tab](/campaigns/game-tab)
* **Prizes and win odds** are set on the [Rewards Tab](/campaigns/rewards-tab)
* **Look and copy** are set per game (not per campaign) under [Appearance](/appearance/appearance-overview)