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The Game tab covers three things: Display rules, Pages, and Play frequency.

Display Rules

Show popup when sets the trigger for when the widget appears, with four options:
  • Immediately on page load — shows as soon as the page finishes loading.
  • After a time delay — reveals a Wait time before showing (seconds) field, controlling how many seconds Zestify waits before showing the popup.
  • After scrolling down the page — reveals a Show after page scroll (%) field (for example, 50), which shows the popup once the visitor has scrolled that much of the page.
  • When visitor is about to leave — shows the popup on exit intent, as the visitor is about to navigate away.

Pages

Choose where this campaign can appear on your storefront:
  • All pages — show this campaign on every storefront page
  • Homepage only
  • Product pages
  • Collection pages
  • Cart page
  • Search page
  • Blog & articles
  • Content pages (/pages)
  • Contact page
  • Customer account
Pages already used by another active campaign are locked here — Zestify won’t let two active campaigns claim the same page. You must select at least one page before you can activate the campaign.

Play Frequency

One-time play only limits each email address to a single play. If a visitor returns and enters the same email again:
  • If their existing coupon is still valid and unused, Zestify shows them that same coupon again — they don’t get a new prize.
  • If their coupon has expired or was already redeemed, Zestify shows a warning instead of a new game reward.
If you uncheck One-time play only, a Show again after field appears instead, letting visitors play again — and win a new reward — after a cooldown period:
  • Every 1 day
  • Every 2 days
  • Every 10 days
  • Every month
How email play limits work:
  • Limits are tracked by email (and browser), not only local storage.
  • Same email + unused coupon still valid → shows that coupon again (not a new prize).
  • Same email + coupon expired or already redeemed → shows a warning instead of a new game reward.
  • After the Show again after wait, that email can play again and win a new reward.